MeilleurTaux essential KPIs

Type
Consumer Site
Domain creation year
1999
Report date
25/10/2021
MeilleursTaux Logo
# of indexed URLs
36600
Lighthouse Performance
90/100
Catch phrase: Comparez les meilleurs taux immobiliers, crédits et assurances
” Vos économies : notre métier “

Data from ahrefs

ahrefs DR
75
ahrefs, KW in Google Top 100, global
161000
ahrefs, organic traffic per month, global
2200000
ahrefs, Traffic to KW ratio
13.66

This is the yield of KW. Anything above 1 is the sign of a good performance.

ahrefs, traffic 1 year ago
1912000
Organic traffic change
1.2
#1 branded keyword
meilleur taux
#1 branded KW volume
192000
#1 branded KW position
1
#1 branded KW contribution rank
1
#1 unbranded KW
simulation pret immobilier
#1 unbranded KW volume
113000
#1 unbranded KW position
1
#1 unbranded KW contribution rank
1

Data from semrush

ahrefs authority score
59
semrush, KW in Google Top 100, global
185552
semrush, organic traffic per month, global
1856603
semrush, Traffic to KW ratio
10.01

This is the yield of KW. Anything above 1 is the sign of a good performance.

# of paid search KW, main geo
890
Paid search KW, $ cost / m
55000
Paid Search Traffic, main geo
114800
$ per paid search visit
2.09
Paid Display, # of publishers
2500

Data from alexa

Traffic rank
105306
Average traffic rank of competitors
1528377
Is MeilleurTaux better ranked than its organic competitors?
yes, established legacy player

Corporate data

Sources: Latka, Apollo, Crunchbase, Storeleads, ZoomInfo, etc.

Estimated monthly $ revenue
30.67M
Staff count
50
$ Funding so far
N/A

Website traffic

You will probably notice some discrepancy between both sources

Traffic last month, Similarweb
2400000
Traffic las month, WebsiteIQ
139838

Social Media Data

Sources: networks + Socialblade

Youtube subscribers
1500
Youtube videos
412
Youtube views
18022463
Youtube average views per video
43744
Facebook fans
8912
Instagram followers
848
Instagram posts
25
Instagram engagement rate (%)
N/A
Twitter followers
5108
Tweets
3828
Linkedin followers
16700

Facebook & Instagram ads

Source: adspy

is MeilleurTaux running FB ads?
yes
#1 FB ads likes count
67
FB ad copy
Besoin d'un Prêt Personnel ? Obtenez le Meilleur Taux auprès de nos Partenaires Jusqu'à 75 000€ et TAEG fixe à partir de 0,80%
is MeilleurTaux running IG ads?
yes
#1 IG ads likes count
1
IG ad copy
4 étapes pour un crédit à la consommation réussi avec Meilleurtaux.com

Note

Active since 1999, Meilleurtaux was acquired in 2020 by Silver Lake, a US company. Heavy SEM spender, huge KW yield (10x +), thanks to its brandable exact match domain (EMD) “Meilleur Taux”, which generates 192K searches per month in France. The social presence is split between a series of local branches.

Disclaimer

All the data shared in this research is published strictly for editorial purposes. Those numbers are estimates sourced from the various providers listed in the sections above. The figures are correct at time of writing but naturally subject to evolve. We invite you to check out the sources for updated data. “Main geo” means the main country for the analysed property in terms of traffic.