Le Comparateur Assurance essential KPIs

Type
Consumer Site
Domain creation year
2010
Report date
25/10/2021
Le Comparateur Assurance Logo
# of indexed URLs
13500
Lighthouse Performance
98/100
Catch phrase: Comparez et économisez jusqu’à 45% sur votre assurance
” PLUS DE 100 ASSUREURS COMPARÉS ET PRÈS DE 8000 AGENCES LOCALES “

Data from ahrefs

ahrefs DR
69
ahrefs, KW in Google Top 100, global
107000
ahrefs, organic traffic per month, global
260000
ahrefs, Traffic to KW ratio
2.43

This is the yield of KW. Anything above 1 is the sign of a good performance.

ahrefs, traffic 1 year ago
257000
Organic traffic change
1.0
#1 branded keyword
comparateur assurance
#1 branded KW volume
64000
#1 branded KW position
1
#1 branded KW contribution rank
1
#1 unbranded KW
comparateur assurance auto
#1 unbranded KW volume
64000
#1 unbranded KW position
1
#1 unbranded KW contribution rank
1

Data from semrush

ahrefs authority score
57
semrush, KW in Google Top 100, global
127660
semrush, organic traffic per month, global
406214
semrush, Traffic to KW ratio
3.18

This is the yield of KW. Anything above 1 is the sign of a good performance.

# of paid search KW, main geo
579
Paid search KW, $ cost / m
18500
Paid Search Traffic, main geo
36100
$ per paid search visit
1.95
Paid Display, # of publishers
1400

Data from alexa

Traffic rank
128519
Average traffic rank of competitors
161892
Is Le Comparateur Assurance better ranked than its organic competitors?
yes, it's one of the most prominent players on the insurance comparison scene

Corporate data

Sources: Latka, Apollo, Crunchbase, Storeleads, ZoomInfo, etc.

Estimated monthly $ revenue
6M
Staff count
25
$ Funding so far
N/A

Website traffic

You will probably notice some discrepancy between both sources

Traffic last month, Similarweb
470100
Traffic las month, WebsiteIQ
319456

Social Media Data

Sources: networks + Socialblade

Youtube subscribers
2
Youtube videos
1
Youtube views
3100
Youtube average views per video
3100
Facebook fans
230
Instagram followers
13
Instagram posts
1
Instagram engagement rate (%)
0
Twitter followers
N/A
Tweets
N/A
Linkedin followers
N/A

Facebook & Instagram ads

Source: adspy

is Le Comparateur Assurance running FB ads?
yes
#1 FB ads likes count
19
FB ad copy
Comparez et économisez en moyenne 335€/an sur votre assurance auto * *voir mentions sur le site
is Le Comparateur Assurance running IG ads?
yes
#1 IG ads likes count
8
IG ad copy
Comment choisir l'assurance auto la mieux adaptée à vos besoins ?

Note

Le Comparateur Assurance leverages the brandable EMD (Exact Match Domain) SEO tactic. Almost no social presence. Just one old video posted 6 years ago on Youtube.

Disclaimer

All the data shared in this research is published strictly for editorial purposes. Those numbers are estimates sourced from the various providers listed in the sections above. The figures are correct at time of writing but naturally subject to evolve. We invite you to check out the sources for updated data. “Main geo” means the main country for the analysed property in terms of traffic.