310 Nutrition essential KPIs

Type
E-commerce
Category
Domain creation year
2016
Report date
07/10/2021
310 Nutrition
# of indexed URLs
1380
Lighthouse Performance
67/100
Catch phrase: Feed Your Body & Mind
” All-in-one shake designed to support your strongest, healthiest, happiest self. “

Data from ahrefs

ahrefs DR
47
ahrefs, KW in Google Top 100, global
34400
ahrefs, organic traffic per month, global
88500
ahrefs, Traffic to KW ratio
2.57

This is the yield of KW. Anything above 1 is the sign of a good performance.

ahrefs, traffic 1 year ago
84088
Organic traffic change
1.1
#1 branded keyword
310 nutrition
#1 branded KW volume
39000
#1 branded KW position
1
#1 branded KW contribution rank
1
#1 unbranded KW
keto restaurants
#1 unbranded KW volume
12000
#1 unbranded KW position
4
#1 unbranded KW contribution rank
4

Data from semrush

ahrefs authority score
39
semrush, KW in Google Top 100, global
31654
semrush, organic traffic per month, global
132603
semrush, Traffic to KW ratio
4.19

This is the yield of KW. Anything above 1 is the sign of a good performance.

# of paid search KW, main geo
79
Paid search KW, $ cost / m
10400
Paid Search Traffic, main geo
23900
$ per paid search visit
2.30
Paid Display, # of publishers
301

Data from alexa

Traffic rank
107588
Average traffic rank of competitors
3348117
Is 310 Nutrition better ranked than its organic competitors?
yes, far above

Corporate data

Sources: Latka, Apollo, Crunchbase, Storeleads, ZoomInfo, etc.

Estimated monthly $ revenue
4235539
Staff count
33
$ Funding so far
N/A

Website traffic

You will probably notice some discrepancy between both sources

Traffic last month, Similarweb
623600
Traffic las month, WebsiteIQ
155167

Social Media Data

Sources: networks + Socialblade

Youtube subscribers
6350
Youtube videos
86
Youtube views
3704343
Youtube average views per video
43074
Facebook fans
631140
Instagram followers
307000
Instagram posts
2564
Instagram engagement rate (%)
0.06
Twitter followers
17100
Tweets
6645
Linkedin followers
9100
Pinterest followers
25939

Facebook & Instagram ads

Source: adspy

is 310 Nutrition running FB ads?
yes, via influencers
#1 FB ads likes count
33094
FB ad copy
310 Nutrition just came out with a bigger starter pack! I’ve been doing super well with my weight using them these last few months, and this deal is their best one yet!
is 310 Nutrition running IG ads?
yes
#1 IG ads likes count
25163
IG ad copy
Where does fat actually go when we "lose" weight? Does it turn into energy? Muscle?

Ecommerce data

Source: Storeleads

Amount of products sold
242
Average price per product
66.13

Note

Boasting 39,000 searches per month on its main branded KW, 310 Nutrition is a very strong brand with a solid Traffic to KW yield. Has been rather stable traffic-wise over the last 12 months. The brand must be spending a fortune on FB / IG to achieve the engagement rates (on creatives) surfaced by adspy. It doesn’t translate into regular organic engagement on IG though (0.06% is very low).

Disclaimer

All the data shared in this research is published strictly for editorial purposes. Those numbers are estimates sourced from the various providers listed in the sections above. The figures are correct at time of writing but naturally subject to evolve. We invite you to check out the sources for updated data. “Main geo” means the main country for the analysed property in terms of traffic.